Monday, November 15, 2010

veggies that everyone will love

I just saw photos of this amazing exhibit by two dutch designers scholten and baijings. The vegetables look so real even in the photos, I had to do a double take.

Thursday, November 11, 2010

New Dolce Vita Dress and Samantha House Necklace

We just received this Dolce Vita dress at Flock and I am loving it. I styled it simply with a new Samantha House necklace. A great party outfit.

xx Dani

Tuesday, November 9, 2010

i need this in my life!

I recently discovered this really cute website, which carries the cutest clothing, jewelry, and shoes as well as things for your home. I love the vintage inspired feel of the clothing but I almost died when I saw this ridiculously cute shirt. Reminds me of my Roskie!

Monday, November 8, 2010


love these shoes love these socks love them together. love.

via herecomesthesun

Thursday, November 4, 2010


This is my all time favorite song. I was so happy to see Phish play it in Atlantic City. Much love.

Wednesday, November 3, 2010

Flock; best place for girl's night out attire!

Thanks to Sarah Winchester for passing this on to us! According to livingsocial's Boston website, Flock is #132 on their list of 365 things to do in Boston. They have awarded us with "the best place for girl's night out attire."

Be sure to check out their website to see the article and full list! Thanks for the recognition livingsocial!!

365 things to do in Boston


Neighborhood: South End

Best place for girl's night out attire?

This mother-daughter store on Shawmut Avenue stocks whimsical fashion and accessories by independent and hard-to-find designers. From romantic dresses by Corey Lynn Calter to bold jewelry by Samantha House, Flock's got just what you need to shine for your girl's night on the town.

via livingsocial

Tuesday, October 26, 2010

Tonight's poster

Check out tonight's poster by Ken Taylor for the Phish show in Manchester, NH. This fall tour has had some really awesome posters, and then some others. I like this one.

Monday, October 18, 2010


Lauren Moffatt blouse

The newest issue of the Improper Bostonian is here, and I am so happy to see some of Flock's pieces featured in the fashion section. Stylist Noria Morales always does such a great job, and I especially love this feature with fall in the air.
Alkemie Giraffe Ring, Moss Mills Belt

VeraMeat Feather Duster

all photos via
photos taken by the amazingly talented Kim Kennedy

Bouncing around...

I love my live music, especially Phish so I am very excited for my week ahead.

Tuesday: Augusta, ME
Wednesday: Utica, NY
Thursday: home :)
Friday: Providence, RI
Saturday: UMass Amherst
Sunday: UMass Amherst
Monday: home :)
Tuesday: Manchester, NH

Lots and lots of great music will be filling my ears.

Thursday, October 14, 2010

this was my tuesday night :)

Phish - 10/12/10 - Meatstick encore - 1st Bank Center - Broomfield

the crowd sang about 8 more rounds of the chorus after the band stopped playing. it was so awesome!

Tuesday, October 5, 2010

sometimes you just need a hug....

Ryan's mom Linda who visited us this past weekend showed us this really great video. It's so sweet and really shows the power of love. Who doesn't love a hug?!

Thursday, September 30, 2010

Joie to the world!

For the month of October, we are offering a special promotion here at Flock to our blog readers and email subscribers! 15 % off all Joie shoes! Come check out the newest fall styles.

Coachella Boot in suede $525, Now $446

Jovi Lace Up Boot $465, Now $395

Morrison in Suede $295, Now $250

xx Dani

Tuesday, September 28, 2010

amazing shoes

How gorgeous are these shoes by Opening Ceremony?! Purple, velvet, heels....these are a few of my favorite things! I may need these in my life soon.
xx Dani

Tuesday, September 21, 2010

off to market in NYC with mom!

It's that time of year again, market week!! I am so excited to head down to NYC with my mom to shop for Spring/Summer 2011. It's always such a treat to go to the shows and see what's in store for next season. We will be attending 3 shows in 2 days, which means lots and lots to see. First we head to D&A which is personally my favorite show. This sho
w takes place in the Chelsea Art Museum and has more of the smaller designers and showrooms, always a good place to find new up and coming designers (Stewart + Brown, Alkemie, AK Vintage). Next stop is Capsule which is a show I have not yet been too, but I found a really great mother/daughters designed line that I've been dying to check out (Family Affairs) and they will be there. Last stop, COTERIE! For anyone who has ever been to market week, you know that Coterie is the biggest show in town during market week. Taking place at the Javits down on the piers, this show is HUGE. I can't even guess how many vendors will be there but we have our favorites that we meet with (Corey Lynn Calter, Joie, Lauren Moffatt, etc.) so we try hard to stay on track. So much fun and truly the ultimate shopping experience with my mom. Stay tuned for sneak peaks at some of our spring/summer 2011 favorites.

xx Dani

Friday, September 17, 2010

A cozy sweater for a rainy day

My good friend Jessica Sutton ( who has an amazing blog that you should check out!) is on the search for a cozy, fall sweater, but the key ingredient is off the shoulder. I couldn't help but start doing some online searching for her. A cold, rainy day calls for such a staple piece. I found this one on I might just have to get one for myself.

Happy weekend. xx Dani

Wednesday, September 15, 2010

Monday, September 13, 2010

FLOCK turns 1!

September is a BIG month in my life! On September 9th, Flock turned 1! I am so excited to have had such an amazing year of business. I so love the location we are at, the neighborhood we are a part of, and all the wonderful customers who are rocking Flock pieces. Happy 1 year to my store Flock. We did it MOM!

Come join us in celebrating 1 year at Flock this Thursday September 16th from 6pm to 9pm. Located at 274 Shawmut Ave in the South End. All are welcome!

Thursday, September 9, 2010

this is how I feel today....

via sitbesideme

Flock is fluttering with business today so I should not be complaining, but there's so much for me to do and I can't focus on one thing at a time, ahhhhh stressed out! thanks goodness tomorrow is friday.

Tuesday, September 7, 2010

missibaba bags

So as a boutique owner, I am constantly looking for new, up and coming designers to bring into Flock. A lot of times I get approached by designers and sales reps, and sadly most of the time it is not a good fit for Flock. Recently, however, I was approached by a lady who currently lives in Cape Town South Africa, and introduced me to the amazing and beautiful line Missibaba. Designed by Chloe Townsend, a graduate of London College of Fashion, she creates the most beautiful and unique leather bags and clutches. I find that with the stud and fringe trends happening (which don't get me wrong, I LOVE) but it does overlap with a lot of designers and we start to see too much of the same thing. What I really love about Missibaba is that this line is on point with the trends but stands alone in the execution of each piece. Since they are all hand made in this cute little Cape Town design studio, each piece is truly unique and as a buyer I get to custom design each piece that I bring in! From the hand painted color blocks hand stitched on, to the cut out birds and flowers, I have yet to see a piece I don't like. I really don't think I can do the line justice by explaining it so check out the photos and stop into Flock if you have a chance to see these beautiful pieces.

design stuidio

all photos via missibaba

Saturday, September 4, 2010

Happy 3rd Birthday to Roscoe and Bo!

About 2 and a half years ago I adopted Roscoe and Bo, two very cute black lab/ bassett hound puppies that I found on petfinder. On a truck, up from Arkansas they came and they became a part of my everydays. They are the greatest companions and definitely the mascots of Flock. We just celebrated their 3rd birthday and I had to share this picture of them with their birthday cake ( organic carrot cake with honey, cinnamon, and yogurt frosting, yum!)

Friday, September 3, 2010

Jimi Hendrix plays Bob Dylan's "Like a Rolling Stone"

The last few days I have been discovering the wonderful world of Pandora radio. My most favorite band of all time is the Grateful Dead so naturally we have had Pandora set to our own Grateful Dead station. I wanted to share this cover of Bob Dylan's "Like a Rolling Stone" by Jimi Hendrix performed at the Monterey International Pop Music Festival in 1967. There's something magical about Jimi's voice singing Dylan's lyrics. I hope you like it.

xx Dani

Thursday, September 2, 2010

mom's garden!

I have inherited many amazing qualities from my wonderful mom, but a green thumb is not one of them. She has the most beautiful gardens down at her house on the south shore. Most recently I went down to help her pick the latest freshly grown vegetables. Heirloom tomatoes, red and yellow grape tomatoes, green and purple string beans and purple peppers. Yum! Last night I made a fresh grape tomato pasta sauce that was so delicious, even Ryan who doesn't like tomatoes (!!!) enjoyed it. 

Wednesday, September 1, 2010

fall is in the air at Flock

Elise and I have started working on our newest window display for Fall. Our theme is a woodland wonderland, filled with woodland creatures, colorful mushrooms, and lots of moss and branches. We've decided to hand stitch the mushrooms and woodland animals using felt and yarn. It's a work in progress but our vision is slowly coming together. Stay tuned for photos of our final product soon. Until then, here's a sneak peak at a few owls I've made so far.

Monday, August 30, 2010

Kolarbryn Eco Lodge

I recently read about Kolarbryn, a one of a kind eco-lodge in Sweden and was amazed by the concept. It is a very primitive hotel with no electricity, fresh water from a spring, and sheep skin blankets for warmth. There are just twelve of these little forest huts to choose from and it seems like a truly unique experience to spend some time here. If only I can make my way there someday :)

Friday, August 27, 2010

me&the big apple

Happy friday everyone. I'm looking forward to a weekend of celebrations, Happy birthday to my baby brother, CDC, and to my wonderful and amazing grandmother, Meema!

xx Dani

Thursday, August 26, 2010

my new hat

bring on fall because I'm ready to wear my new hat. from free people's vintage loves :)

Wednesday, August 25, 2010

fall is on it's way

with the weather these past few days, I've been getting super excited for fall! seeing all the new pieces arrive at Flock makes me think of those cool, crisp fall days when layering is a necessity, and i love to layer :) one of my favorite designers, Lauren Moffatt, has brought us another amazing collection this season. preppy and military inspired, Lauren gives her pieces a feminine touch with her choice of fabrics and patterns. structured coats and skirts have cute bow detailing and blouses made of silk are flowy and soft. Here's a peak at what we have here at the store but this is just the first of her three fall deliveries.